How to Determine Your Customers’ Willingness to Pay
Alex Rivers
Unlocking the Secrets of Willingness to Pay Understanding Willingness to Pay Willingness to pay (WTP) refers to the maximum amount a customer is willing to pay for a product or…
pricing models
Boost Revenue with ARPPU: Strategies for Product Managers
The Power of Average Revenue Per Paying User (ARPPU) Understanding ARPPU ARPPU measures the average revenue generated by a paying user over a specific period, typically 30 days. It answers…
Unlock Your Product’s Potential: A Step-by-Step Guide to Effective Pricing Strategies
Pricing Strategies: Unlocking Your Product’s Potential Understanding Your Target Market Before setting a price for your product, it’s essential to understand your target market and the value they place on…