The Art of Crafting Effective Error Messages
Why Clear Error Messages Matter
Error messages are an inevitable part of the user experience. However, when done correctly, they can turn a frustrating moment into an opportunity to delight and engage with your users. Clear error messages play a crucial role in both solving user issues and informing a user’s decision to stay on your website. A well-crafted error message can:
- Reduce user frustration
- Support branding
- Turn a moment of frustration into one of delight
- Retain users and potential customers
- Indicate a company’s overall approach to UX design
Understanding Why Users Encounter Errors
Users encounter errors for various reasons, including:
- User intervention is needed by the system
- A requested operation has been unsuccessful
- An important warning needs to be communicated to the user
The Key Traits of Effective Error Messages
Effective error messages should include:
- Clear language and messaging
- Short and concise text
- Humble and empathetic tone
- Positive words
- Solution-focused instructions
- Specific and relevant information
Examples of Effective Error Messages
Let’s take a look at some examples of effective error messages:
- Spotify’s failed payment error message:
<div> <p>Payment failed. Please try again or contact our support team.</p> <a href="#">Try again</a> </div>
- Slack’s “photo is too big” error message:
<div> <p>Your photo is too big. Please resize it to 1024x1024px or smaller.</p> <a href="#">Resize photo</a> </div>
- Network error message:
<div> <p>There was a problem connecting to the network. Please check your internet connection and try again.</p> <a href="#">Try again</a> </div>
Common Mistakes to Avoid
When crafting error messages, avoid:
- Using technical jargon
- Blaming the user
- Providing generic messages
- Being ambiguous
Best Practices for Crafting Clear Error Messages
Here are some best practices to keep in mind:
- Use simple language
- Provide clear instructions
- Offer solutions
- Use proper placement of error messages
- Avoid capital letters